3 Signs You’ve Found the Right Web Hosting Service

It doesn’t matter if your site is for personal use or business purposes – you’ll need to choose wisely when it comes to hosting services. Selecting the wrong hosting service is guaranteed to result in frustration for you and the people who regularly visit your site. Although website owners/operators have a seemingly endless array of options from which to choose, not all of these companies are created equal. When searching for the right hosting service, take care to prioritize the following qualities.

1. Live Support

When you experience a problem with your website, the last thing you want to do is talk to an automated machine. In order to get a satisfactory explanation for the problem and have the issue addressed in a timely manner, you’ll need to speak with an actual human being. With this in mind, shy away from services that don’t provide live support, as this illustrates a lack of concern for client wellbeing.

2. Top-Notch Security

Security should also factor heavily into your choice of hosting service. Good security includes malware protection, protection against hackers and information thieves, and being able to easily check WHOIS. Selecting a hosting service that provides top-notch security is in the best interest of both you and the people who visit your site, especially if your site is dedicated to ecommerce. If your site is privy to visitors’ personal financial info, every measure should be taken to ensure proper security. Should your site become known for being unsecured, you’re liable to lose visitors and attract hackers.

3. Reasonable Rates

Exorbitant rates don’t always equal dependability, and reasonable rates don’t always signify a lack of quality. As such, you shouldn’t believe that a hosting service is a cut above the competition just because it charges high fees. There are a large number of companies that provide clients with commendable service and top-of-the-line security for rates that are perfectly reasonable. Given the sheer number of hosting companies from which you can choose, there’s no reason to settle for one that’s prone to price-gouging.

Failure to choose wisely when it comes to hosting services can have a number of negative consequences – slow loading speeds, lack of security and poor customer service, to name a few. To ensure that you don’t get stuck with a lemon when shopping around for the right hosting service, limit your options to companies that provide live support, top-notch security and reasonable rates.

Signs Your Online Marketing Efforts Would Do Better Focusing on Local SEO

Search engine optimization is a must for any company looking to get their names out there in front of more people. Search engines have long since replaced yellow books as the way to find new businesses to frequent, and thanks to tailored search term optimization, companies have a better chance of connecting with their targeted demographics than ever before. However, many companies make the mistake of thinking too broadly when it comes to SEO. Examine your business for signs that you’d do better to focus specifically on local SEO.

You Have Mostly Local Customers

Since Web.com offers local SEO services, more business owners than ever are discovering how much traffic and conversion increases when they rely on local keywords. If your company is largely focused on a single or a few specific areas, it makes no sense to even care if someone across the country or globe finds your site. Whether you have a brick and mortar store location or you send staff out to people’s homes and businesses in a specific area, if you primarily focus on local business, you should primarily focus on local SEO.

Your Sales Congregate in a Few Key Areas

If you have an online store and aren’t just focused on where your company operates, there could still be a reason to incorporate local SEO into your marketing strategies: congregated demographics. If your sales are largely clustered to specific areas of the country, you’ll see better return on your marketing investment if you focus your marketing on those areas. For example, if you serve urban populaces, it makes sense to target NYC, LA, Chicago and other urban centers even if you’re not headquartered there.

You’re Part of a Service-Based Company

Unlike companies that sell products, most service-based companies focus on local areas and truly have no need for country-wide or global marketing. While your company may expand to other areas, you’re unlikely to have a national or worldwide reach. Tailor your SEO strategies appropriately to focus only on the areas your company services.

Thanks to online web development and marketing companies, individual businesses don’t even have to worry about how to identify the best local SEO keywords and how to incorporate them effectively into their marketing campaigns. Let the experts to the strategizing for you. If unsure if your business would do best with local SEO, simply ask the experts; sometimes a combination of local and broader SEO terms works best.

Spice Up the Dullest Website With Creative Web Design Elements

Creative web design should be a fundamental part of any business website to make its presence felt on the net. Do you know that your site visitors can only allow you less than five seconds before deciding your site isn’t worth their while? Armed with this information, you should check whether your website is effectively grabbing your customers’ attention or not.

Just because you’re making money on your online business right now doesn’t mean your customers don’t need any special attention. As any good online entrepreneur knows, the customer is always the most vital aspect in every business.

Owing to this, it is essential to study who your visitors and customers are so you can generate a site that appeals to them. Creating a website designed for your customers’ convenience can ensure your business’s growth due to increased traffic, sales profit and repeat customers.

Work with creative elements

Great-looking web pages are built using the creative elements of web design. If you are working with a professional web designer who is familiar with this concept, they can express your desired message through a creative layout that blends the right elements fonts, colors, shading, graphics, and the required spacing.

If the right elements are mixed together, your visitors will have a more pleasant browsing experience without even noticing that everything has been put together by innovative web design. Put up a hastily done job and your visitors are out of your website before it can even fully load.

Match the text size with your audience

You should also consider the size of your text’s font. Visitors won’t stick around long enough in your site to figure out what is written just because your font size is too small to be read comfortably. If your website is specifically for elderly people, it’s safe to assume that most of them have eye problems and you must use a larger font size (12 or higher), with black text over a light background.

A website that causes eyestrain

Also check that your website is not too outdated with too much of everything crammed on a single page:

o Thousands of words per page

o Animated icons and buttons

o Flashing ad banners and a frenzy of colors

All of these can create a lot of distraction and may cause quite a confusion as to where the visitor should start reading or searching. While a lot of useful information can be found on your website, visitors will be too mixed-up to notice it. If you were the visitor, you’d probably head out fast and find a website that wouldn’t make you dizzy.

Pay attention to time and budget

Before starting a design project, be sure to inform your web designer of the type and appearance of the website you want to create. Letting them know of the things you want to include and things you want to omit will move your project faster and within its budget. Making an example of other websites can help your web designer understand the type of look you plan for your website.

It pays to know that the creative elements of an outstanding website are put together with your customers in mind. Visit your competition’s website and find out what your visitors can see in them. Ask your designer to come up with a much better site than your rivals by using creative design elements and watch your customers come in.

Relevance of Creative Web Design Services

Creative web design services ensure that visitors stay on your site for a long time, thus increasing the prospects of business through them. Even the niftiest search engine optimization drive may fail if the content and the presentation of the site is not user friendly and attractive. A website creates the first impression about your company for every new visitor and prospective client. Therefore even the slightest loose presentation can cause huge losses.

Creative web design services plug this key gap with attractive website structures and thematic color schemes.

Creative Web Design Services: It’s More than Just Designing

Beauty is not just skin deep. Creative web designs not only make sure that the presentation is attractive but the loading time and the entire functionality of the site is time effective as well. Web design services ensure a pleasant surfing experience, both aesthetically and functionally.

How to the Pick the Most Creative Web Design Services

Picking the right web design company can be a challenging task, especially with almost all the web designers pitching with the most attractive scheme and web designs. Therefore, picking the best among the millions offering their services is essential to be strategically ahead of the competition. Follow these steps to identify and pick the best suited web designing company for your business:

  • Visit the website of the designers: A neat and user friendly site says a lot about the quality of services that can be expected.
  • Inquire about the clients: It is important to inquire about the past performance of the company. See the various live projects of the designers and evaluate them on the overall functionality of the site.
  • Ask them for plan of action for your problem: Get in touch with a few designers and ask them to study your website and suggest solutions. Also, ask for the time period and costs involved.
  • Get in touch with clients: Once you have narrowed down on a few designers, interact with some of their clients and inquire about the results in terms of traffic.
  • Inquire about the proficiency of the programmers: Designing is translated into websites through programming. Therefore, inquire about the variety of programming languages that these designers can work on.

Creative Web Design

Creative web design is subjective and dependent on the individual assessing the website. What may appear creative to one person may seem like undefined chaos to another. This is why it is really important to understand the needs of your client when you are designing a website. Understanding the fact that creativity is subjective will save you lots of time and headaches in the end.

Most clients, when asked, will say that they desire a creative web design for their business. However, when you speak further with your client, you may come to realize that your idea of ‘creative’ and your client’s idea of ‘creative’ are worlds apart. That is why it is imperative to understand and address your client’s needs and concerns, as well as their personality, before you even begin to design the website.

Creative web design is gaining an understanding of your client and their business. As a web designer, you will undoubtedly come across a wide spectrum of clients and personalities. Your goal as a creative web designer is to serve the needs of your client, and this means that you will have to reign in your own idea of ‘creativity’ in favor of your client’s vision. Though the end result may not conform to your idea of creative web design, as long as your client is well pleased, then you have accomplished the ultimate goal.

By understanding, acknowledging, and addressing the concerns of your client, you should realize that the end design will reflect their idea of creative web design, not your own. And this will be the most important issue when concerning creative web design. You should also realize that some clients will allow you much more latitude in your design than others, and these will be the jobs where more of your own personality will shine through.

Just remember that your client drives your business and address his/her concerns first. In this way, you will have no problem providing your client with an end product that they consider to be a creative and pleasing for their business. And you will gain referrals and boost your reputation as a designer, while building your portfolio and business in the process.

Simple Web Design Ideas

Building your own website from sketches to published product can be a scary and daunting endeavor. It’s difficult to know where and how to start, who to speak to for advice and how much of a budget you’ll need. You can get off to a good start in planning out your website by taking a look at the handy tips provided in this article.

If you’re going to put a logo on the website, link it back to send users to the home page. Nowadays, most users expect logos to have a clickable link to the home page. If the logo is not click-able, visitors might get frustrated looking for a link to your homepage. Making your logo clickable is just good design.

Start building the first page of your site with a template to keep the process simple and straightforward. You want to start out basic and then get advanced later on when you become better and more familiar with the whole web design process.

The harder you are willing to work at learning about site design skills, the easier it will be to master them. So, try out your new skills and create a simple page using C+ and HTML. This will show you whether or not you have the basics down pat. It is important that you start practicing as soon as possible.

Make a favicon for your site. A favicon will help users who add your website to their bookmark see your page more easily. When they are looking at the bookmarks they have created, your little favicon will make an impression. Try making a favicon that goes with your theme and logo.

If you are going to have a company that deals in website design work on your website, make sure to study their portfolio. Make certain they have experience designing for reputable business and that their product is excellent. Their portfolio should demonstrate examples that are very close to what you want and expect for your own site.

Your website should also feature links which allow your visitors to share what they find with their friends on social networking sites. This will help them recommend your site’s content or products to friends, which will increase your visitor count.

Don’t fall into the trap of thinking that creating a website costs thousands of dollars. For each pricey, popular, useful web design tool, there exists one of equal usefulness that costs less. Sometimes the free and open sources for web design software, will give you very similar results. Using open source programs can lead to a lot of savings.

Let someone test the functionality of your site along the way. Each addition or change you make, needs to be double and tripled checked by multiple people. Your readers will not appreciate it if they find something is slow, broken or crashes their browser. Always seek feedback from outside sources.

From the suggestions outlined in the above article, you should now be all set to tackle the design of your web site. Create a budget, make sketches, and find advisers. You should be able to design a site that fits your needs and budget, and you should get on it today.

Web Design Tips and Tutorials

In this the advent of technology, almost everything can be accessed in the web. The items that you can access in the web are not limited to products, and information, but it has expended its scope to education and tutorials as well. Although there are a lot of reliable printed books in the market today, people have become very busy that it would even be impossible for some to read an entire book. Most of ones’ time is spend working or looking for jobs, such that most people find it more convenient to read procedural and easy step tutorials rather than reading an entire book.

Tutorials have been a fad for quiet sometime now. The famous do-it-yourself tips are practically one of the most popular tutorials that one could ever get hold of. In today’s times, it is important to be abreast with the significant changes and with demands of the society. It is undeniable that the society demands for everything to be instant and to be easily accessible.

This is probably the major reason why a lot of businesses are already anchored in the net. For this reason, in order to compete globally, one has to be able to advertise over the web. There are different web design tips tutorials that are available for free. Finding various wed design tip tutorials are just on the tip of your fingers. There are a lot that you can learn from these educational sites. Moreover, these web design tips tutorials are exciting, fun, and so easy to learn.

Simple Web Design Tips

There is always a need of improving the traffic to your website and thereby the design of your website should be user friendly and perfect. There are various things you can do to keep the website design spick and span. Firstly, a web site should be read easily. Therefore, the text and the background colors should be chosen carefully. For example, you should avoid a blue color text written on a black background. The result will be that the visitor of your site will leave it immediately. It is recommended to use a light colored background for a dark colored text. In addition, letters should not be too small or too large. If they are too small, Granny will not be able to order their new glasses online, and if they are too large it looks like they are invading your sight.

In order to be sure that the visitors of your site are comfortable with your text, you should align it to the left. Furthermore, visitors should navigate easily through your site. Buttons or tabs or other graphic images should be available. Flashy effects should be avoided because they are tiring for the eyes. Statistics say that the number of schools in which green boards are used instead of black boards is increasing, because green is a reassuring color, so students provide better results in schools which use green boards. Thus, green color used anywhere on your site might be successful.

Your links must be unique. They must not be confounded with the titles.
Information needed by visitors should be found in no more than three clicks. Otherwise, they will click off immediately. Part of a web designer’s work is to use the color efficiently, so that it can present on the internet, information, products, services or organizations. Colors have impact not only upon our health, but also upon human psychic. They can stimulate it, they can convince it to buy a product or a piece of information, or they can even inspire it.

Even if green is good for our health, experts established that blue is the most agreeable color. Blue is one of the colors which express certitude almost in all the cultures (compared to black which in most of the cultures suggest death, bad luck etc.). You can use confidently blue color in almost all kinds of sites, irrespective of the purpose of the site (commercial, art, governmental etc.) or of its location (North America, Europe etc.). Why is blue color so agreeable for the human eye? The same experts speculate that this is possible because human psychic associates blue color with the sky – and its implications, with religious or metaphysical connotations – which must not be ignored – and of other nature (freedom, universality etc.) of this universal constant in human existence.
Other colors can not be classified so easily. Pink, for example, for visitors from India or Europe is associated with feminine issues, which can’t be agreeable for men (imagine a pink web site for tools!). But in Japan for example, pink is appreciated by both sexes.

You also may associate the color of the site with the products sold on it. For example, think of the suitable colors for a natural remedies site! Thus, the problem of colors is essential when you want to have your own web site. Colors do send messages.

Simple Web Design Guidelines

If you are designing your own website for the very first time and are not really familiar with the way you should come up with a page that is engaging as well as interesting to viewers, you will greatly benefit from the tips mentioned below:

1. When designing your website, it is important to first create a rough sketch of how you want the final page to look like. This can be done either by using traditional means like a paper and pencil or through Photoshop or other graphic designing software. This helps you come up with a clear picture that you can adhere to while putting together design elements for your new webpage. A sense of balance can thus be maintained.

2. You should not incorporate colors that are too loud or garish as this has been known to scare away visitors. It is vital that at least a small portion of your webpage has a white background to instill a stable look to your page. If you use too many contrasting hues, the page will just become too distracting to handle for most average viewers. So, it is better to stick to conventional wisdom in this regard and showcase text on a white background.

3. When you sign up with a Google ad sense account and list ads on your webpage, you must refrain from filling a considerable portion of the screen with advertisements. Too many advertisements put off website visitors as it makes it difficult for them to grasp so much information at the same time.

4. The pictures that you choose to upload on your page must be completely in keeping with the content of your website. The decision regarding which picture to put up must not be an emotional one and must be taken with due consideration. You must also keep in mind that the size of the images is not so large so as to slow down the loading of the page on computer screens. A page that forms unreasonably slowly is most likely to be closed down by viewers.

5. The fonts that you use to write text on your website should be of a type that is easily readable without having to strain your eyes too much to do so. The size also must be big enough so as to be legible to website visitors.

6. You should not create too much clutter on your website by building too many menu bars and clickable buttons as this will lend a chaotic and unorganized look to your page. A simple, fuss-free look works best especially if yours is a business website. The kind of website that you create says a lot about the image of your business and leads to the creation of perceptions about your brand. So, you must keep the web design of such a website classic, elegant and risk free.

7. If you are still not satisfies after trying your hand at creating a web page, you should step back and hire a professional to complete the job for you as per your specific inputs.

Advantages of a Web Development Company

The companies or individuals just entering online business have budget constrains for web development. These companies or individuals search for cheap web developers; in a bid to do so they come across freelancers ready to render services for very low price. If you are one of them, placing a project on freelance site will give rise to 50-100 bids. You will feel that you can’t have a better start than this. But the trouble begins from here.

Large number of bids will make the process of selection a bit more difficult. Every freelancer tells that he is the best and not all are telling the truth. You have to make out which of them is correct. It is very difficult to find a freelancer who is expert in executing the complete work as per your requirement, after all web development is a very vast field.

After you select a freelancer for your website development work, the troubles do not stop here. Most of the freelancers have regular jobs somewhere else and are not available all the time. This gives rise to slow communication; they are not able to reply you back promptly. Also web development involves various types of skills like HTML conversion, PHP programming, design of website, testing and delivery which an individual cannot do efficiently alone.

Your selected freelancer will search for others to do the part of project that he is not comfortable with. This exercise will consume time and in the process delay your project. As many of the freelancers have full time jobs which demand lots of energy and time, at times freelance web designers do not get sufficient time to work on your projects. The web development requires lots of involvement of developer to build a quality website.

When you select a freelancer for your web development work, you have to solely depend on an individual. Any health or social problems of an individual will hamper progress of your project since there is no other person to carry on the job. Sometimes in order to cover their shortage of time, freelancers give excuses of being not feeling well or someone in the family in the hospital.

Most of the freelancers are loaded with excess of work as they render services at cheaper rates. This causes delay in your project and hence frustration in you. In some cases freelance web developer stops responding to your calls once you pay him initial part of money for the project. This leads to money loss over and above loss in time.

Now here are the benefits of hiring a web development company instead of a freelance. A web development company works professionally. It has ample resources to design, develop, test and host your website. Company is bounded legally so you can sign a contract for your web development work with the company. The backup resources with the company are sufficient so if there is a problem with one of the developers company is prompt to assign the work to another so chances of you work getting suffered is the least.

Finally a web development company charges money as the project completes various stages so you can track the progress of your project and your money is safe.